ج.ل.أ.ل

_J.L-A.L_ is a brand focused on continuous development often inspired by technological innovation - its unique forms and outcomes, a result of favouring experimentation over established trends. Inspired by the ability of nature to create protection, comfort and functionality from simple structures, it is this ethos that guides the development of materials, solutions and styles of _J.L-A.L_.
The _J.L-A.L_ design language uses the cutting edge as its core. Sprung from immediacy of digitally aided design and assembly, the ability to evolve ideas into looks by rapid iteration creates a continually mutating shape – ready to assume a new form at moment’s notice.
Working from process, rather than to market, makes the designer as much a conductor as a craftsman. This is a new very exciting space, and the third collection from _J.L-A.L_ represents the very dynamic designs emerging from this approach.