Adidas Consortium Stan Smith Boost Olive
The FW18 capsule collection stays true to these ideals: inspired by a distinctly Japanese take on the classic sportswear of football terrace culture and the re-appropriated military garb of nomadic motorcycle gangs, with each piece featuring new graphics by Los Angeles-based artist Cali Thornhill DeWitt. A mainstay of the transgressive L.A. punk scene, DeWitt embodies the countercultural spirit of Adidas x NEIGHBORHOOD: from appearing in drag on the CD artwork of Nirvana’s In Utero to designing Kanye West’s provocative 2016 Life Of Pablo tour merchandise. His work for the FW18 Adidas x NEIGHBORHOOD capsule features the latter brand’s iconic ‘Old English’ font and a new ‘target’ graphic that invokes the ‘Mod’ culture that evolved into terrace culture. The words ‘Survive’ and ‘Under Attack’ evoke the rebel spirit of the terraces.
Taking on the iconic tennis sneaker, Adidas & Neighborhood provide the silhouette with a new and modern look. The premium leather design features Neighborhood old English lettering and a BOOST midsole.
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